Looking for a way to create excitement, deeply engage visitors and optimize guest services, Tropicana Entertainment’s St. Louis casino and hotel, Lumière Place, is extending the reach of its Trop Advantage Players Club with SeePoint’s VantagePoint Print dual display kiosks.
With a simple swipe of a Trop Advantage card into a kiosks’ card reader, the VantagePoint kiosks reward Players Club members in new and exciting ways using kiosk based promotions programs that build customer loyalty, promote repeat visits and incentivize play. Players Club members seek out the kiosks, located throughout the casino, to print promotional tickets and see if they have a winner! With SeePoint’s flexible and scalable kiosk solutions, Lumière Place can easily add to and change its kiosk based promotions, offers and games, giving visitors new and more reasons to return again and again to Lumiere Place and its kiosks.
In addition to offering promotions and games, Lumière Place’s Trop Advantage kiosks can also be used as a self-service tool for account management, allowing guests to spend less time at the player’s club line and more time gaming. The kiosks are a quick and easy way for guests to look up club points, redeem comps and navigate the casino property.
To achieve maximum impact, the casino selected SeePoint’s dual display kiosk which features 42 inch or 46 inch high definition digital signage coupled with an elegant, small footprint freestanding touch screen computer system. Ideal for high traffic installations such as a casino, the Lumière Place kiosks provide big visibility and big power with a small footprint and sleek profile. With its wide format, ultra bright monitor, the dual display kiosks attract and engage guests while simultaneously providing an access point for the casino’s interactive promotions and loyalty programs.
Both the kiosk and digital signage are controlled by one self contained computer system. With just one computer, the kiosk, which features a crisp, clear and responsive touch screen monitor, and the overhead digital signage can display the same, different or interdependent content. This single computer solution provides an easy, cost effective way for the casino to provide a huge array of deeply engaging content options that motivate guests to make Lumière Place their gaming and entertainment destination of choice time and again.
About Lumiere Place: Lumiere Place is Tropicana Entertainment’s award winning casino and hotel in St. Louis, MO. Lumière Place houses two hotels, the all-suite HoteLumière and the only Missouri hotel to receive the AAA Five Diamond Award, Four Seasons St. Louis. The 75,000-square-foot Lumière Place casino floor features approximately 1,800 slots, 55 tables and a 13-table poker room.
About SeePoint: SeePoint Technology is a leading provider of interactive, fully integrated kiosk systems. SeePoint designs and manufactures interactive information systems that are ideal for government applications, retail services, ticketing systems, public information terminals and customer service applications.
SeePoint offers a full line of standard products with a variety of mounting options, all of which may be customized to maximize branding opportunities and integrated with a full range of peripheral devices. SeePoint also offers full service engineering, design and manufacturing services to create custom developed solutions for customers with unique project specifications.